Wine, Nature, and Adventure Tourism

The Itata Valley is a destination for travelers seeking something different, far from mass tourism and traditional wine routes. Here, wine is only part of the journey; the true experience lies in open landscapes, rural roads, and a deep connection with nature.

Located between the Pacific Ocean and Chile’s Coastal Range, Itata brings together ancient dry-farmed vineyards, native forests, rivers, and a dramatic coastline. Small producers welcome visitors with warmth and authenticity, sharing wine, stories, and local food in a place where hospitality feels natural and unforced.

Beyond the valley, the land begins to rise and the landscape transforms. The air cools, the horizon opens, and the cordillera shapes the rhythm of the seasons. Volcanic peaks, winter snow, and wide-open skies expand the experience through skiing, hiking, hot springs, and mountain life.

From enotourism — with nighttime tastings under the stars and horseback rides through ancient vineyards — to adventure unfolding through hiking, rural cycling, coastal exploration, rafting, and canopy experiences, Itata invites travelers to explore the land with all their senses.

The Itata Valley is more than a destination — it is an experience meant to be lived